The founding vision of our founder, Sosei Gushiken, proclaimed in 1957—"To give dreams and hope to the youth of Okinawa"—continues to serve as the unwavering cornerstone of the Orion Group. Inspired by this timeless spirit, we are dedicated to realizing our mission: "Proudly from Okinawa, we make people, occasion, and the world smile." This commitment drives our core business.
Our upcoming listing on the Tokyo Stock Exchange Prime Market in September 2025 is a direct testament to the ongoing support and trust we have received from Okinawa residents, our esteemed customers, business partners, and shareholders. We extend our deepest gratitude to all.
Our business model “Flywheel growth with Okinawa" begins by offering appealing products and experiences to both Okinawan residents and tourists. The enjoyment derived from these Okinawan experiences, shared organically through social media and word of mouth, fuels increased consumption not only within Okinawa but also across other prefectures and overseas. Through this positive cycle, driven by the expanding recognition of the "Orion Brand" nurtured in Okinawa, we are committed to fostering coexistence and mutual prosperity with the region, while simultaneously pursuing sustainable growth both domestically and internationally.
Sustainability lies at the core of our management philosophy. By actively listening to the voices of Okinawa residents, we address identified material issues through initiatives such as reducing environmental impact, promoting local production for local consumption, and solving regional challenges. As a responsible manufacturer, we are dedicated to resource efficiency and circularity, as well as energy efficiency, in our production processes. Furthermore, we actively collaborate with local industries in our hotel operations. The entire group is committed to passing on a rich environment and vibrant culture to future generations.
Looking ahead, we aim to create significant economic and social impact originating from Okinawa. We will actively pursue industry-academia-government collaboration and contribute to the development of northern Okinawa. Our aspiration is to be a company that continuously creates new value in partnership with the region as we enter a new era.
Moving forward, we will continue to deliver memorable experiences through our amber-hued brew and diverse businesses, steadfastly striving to realize our vision: “Proudly from Okinawa, we make people, occasion, and the world smile." We sincerely appreciate your continued support and encouragement.
Jan,2026
President and CEO
Hajime Murano,
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